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Home | News | Google tests new shopping directory service
Google tests new shopping directory service
Friday, 8 October 2004Internet search firm Google is to test its new shopping-based directory service in Britain.
The Froogle service, as it has been named, provides a range of different products under a categorised directory of electronic and other retail sector goods.
Setting itself up against the likes of Yahoo Shopping and Kelkoo, Froogle will seek to capitalise on Googles high profile.
Using Googles powerful search technology the service seeks out firms selling specific items online, before transferring the user to the respective site.
Meanwhile, the firm confirmed that it would also be continuing to test its Catalogs service, which provides a searchable central database of hundreds of mail order catalogues.
The Froogle service, as it has been named, provides a range of different products under a categorised directory of electronic and other retail sector goods.
Setting itself up against the likes of Yahoo Shopping and Kelkoo, Froogle will seek to capitalise on Googles high profile.
Using Googles powerful search technology the service seeks out firms selling specific items online, before transferring the user to the respective site.
Meanwhile, the firm confirmed that it would also be continuing to test its Catalogs service, which provides a searchable central database of hundreds of mail order catalogues.