Online Brand Infringement

Online Brand Infringement

Peace of mind that your valuable online brands are monitored, protected and secure

Home | Online Brand Infringement | Anti-Counterfeit Goods Service

The Internet's anonymity and global reach make it an ideal medium for selling counterfeit goods. Imposters take your logo, your language, and your customers, doing harm to your brand and to the people who count on your reputation. Melbourne IT Anti-Counterfeit Good Service helps you detect and prevent counterfeiting and loss of intellectual property.

Customized Detection and Prioritization

Our finely-tuned detection, prioritization, analysis, and case management tools provide early warning of incidents and help you respond quickly to compromises that threaten your brand reputation, such as:
  • Sale or distribution of like-sounding products
  • Unauthorized Web sites using your brand or identity
  • Spam emails using your brand or identity
  • Domain names based on your brand name or misspellings of your brand
  • Leaked intellectual property used to facilitate fraud
  • Online discussions of ways to perpetrate fraud.

Targeted Sources and Contextual Analysis

Our experts meet with representatives of your legal, IT, and marketing teams to identify potential sources of brand misuse for monitoring. The Anti-Counterfeit Goods Service uses both text analysis and image recognition tools to monitor Web pages, SPAM email, Usenet groups, message boards, and chat rooms for product names, logos, and slogans. How It Works
 
 
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